“In the Facebook Algorithm We Trust” – Perpetual Traffic Podcast Dives Deep Into Campaign Budget Optimization

Facebook Campaign Budget Optimization

Facebook’s campaign budget optimization (CBO) is awesome. I started migrating all of my day job Facebook campaigns to CBO after listening to Ralph Burns and Molly Pittman sing its praises in two straight Perpetual Traffic podcast episodes: 183 and 184. And it’s working really well. Basically, you set a daily budget at the campaign level and then tell … Read more

Gary Vaynerchuk Drops Entrepreneurial Pearls On His 4Ds Mastermind

Gary Vaynerchuk Dispenses Pearls of Wisdom

If you’re an entrepreneur or a professional in the digital marketing space, you need to watch this video. Seriously, this is a legit session. Gary Vaynerchuk so damn good. I go on jags where I’m totally on the Gary Vee train. Everything he says is gold. Hustle. Hustle. Hustle. But, then there are times, where … Read more